With the horrendous disasters in Burma and China, it makes me think how we - the library industry - can help? There's the obvious money tin on the counter asking for donations, but I feel we should be doing something more constructive. I do know that after human-made and natural disasters in other countries, libraries donated books and computers to help affected schools and libraries in those countries (e.g. East Timor). And how many books do we send off for pulping? Wouldn't it be better to send them to people who need them?
So how would my library go about this? Should we contact ALIA? or SLNSW? Or should we contact a charity such as UNICEF or Red Cross? I guess what I'm trying to say (and without having done any research into this whatsoever so far) is that I think the world would benefit from a permanent Library Aid Programme in Australia. What do you think? If I get many positive comments, I would be happy to look into setting up some sort of programme and discussing it with ALIA, SLNSW, NLA etc.
I'll do some research now in case I get a positive response from the blogsphere.
About Me
- Atticus Mockingbird
- Sydney, NSW, Australia
- Library coordinator with an inner-west library who is passionate about information, research and public libraries.
Tuesday, May 13, 2008
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Marketing and Libraries Articles
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Vroom's expectancy theory and the public library customer motivation model
Seongsin Lee. Library Review. Bradford: 2007. Vol. 56, Iss. 9; p. 788 -
CRASH COURSE IN MARKETING FOR LIBRARIES
David Loertscher. Teacher Librarian. Seattle: Dec 2007. Vol. 35, Iss. 2; p. 46 (2 pages) -
Resources: Librarian's Reading List 2.0 (Updated & Revised)
Michael Stephens. Library Technology Reports. Chicago: Sep/Oct 2007. Vol. 43, Iss. 5; p. 75 (4 pages) -
Improving visibility of public libraries in the local community; A study of five public libraries in Zagreb, Croatia
Radovan Vrana, Ana Barbaric. New Library World. London: 2007. Vol. 108, Iss. 9/10; p. 435 -
Communicating the value of your libraries
Glen Holt. The Bottom Line. Bradford: 2007. Vol. 20, Iss. 3; p. 119 -
Collaboration and Marketing Ensure Public and Medical Library Viability
Stephanie Weldon. Library Trends. Urbana: Winter 2005. Vol. 53, Iss. 3; p. 411 (11 pages) -
Branding in the United Kingdom public library service
David Hood, Kay Henderson. New Library World. London: 2005. Vol. 106, Iss. 1/2; p. 16 (13 pages) -
Intra-organisational marketing culture and market orientation: a case study of the implementation of the marketing concept in a public library
Paul James Harrison, Robin N Shaw. Library Management. Bradford: 2004. Vol. 25, Iss. 8/9; p. 391 -
Virtual but visible: developing a promotion strategy for an electronic library
Alison Turner, Fran Wilkie, Nick Rosen. New Library World. London: 2004. Vol. 105, Iss. 7/8; p. 262 -
Libraries, Mission, and Marketing: Writing Mission Statements That Work
C Brian Smith. Reference & User Services Quarterly. Chicago: Summer 2004. Vol. 43, Iss. 4; p. 358 (1 page)
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Marketing to the social Web: how digital customer communities build your business
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5 comments:
I love it! Across Australia, if ALIA, the NLA or some such body coordinated a program like this, we could help so many poorer countries instead of discarding so amny old books. If it were to be an Australia-wide program, think of how many books would be saved and reused!
This is a great idea. You hear about ways of donating books to a single location occasionally, but if there was a coordinated way of doing it, that would be so much better. Maybe one of these 2.0 technologies could be used to list places that want books, what they want, and then individual Australian libraries might be able to fundraise to get the money to send the books over... or something like that.
Thank you both for your replies. I'm still trying to conceptualise what we can do. I'll keep you informed!
Wonderful idea - I used to send books overseas through Community aid Abroad back in the 90's. It was all coordinated thru CAA - now Oxfam CAA.
Will follow up with a fund raising project of our own!!! Keep you posted
Cowra Branch Library fund raising project:To raise money to purchase Rotary Shelter Boxes.
More information can be found at:
http://www.shelterboxaustralia.com.au/index.php
We are hoping to collect $1200 so we can say Central West Libraries bought a whole box – wouldn’t that be great!
Below is the article in our paper that started it all off.
http://cowra.yourguide.com.au/news/local/news/general/cowra-aid-for-burma/772341.aspx
What are we going to do?
Wear pedometers to work from June 2nd to count our steps.We got that idea from the Global Corpoprate Challenge 2008:
See http://gccevent.gcc2008.com/
The local press will come to take our photoes.
We'll keep everyone informed of our progress on our blog:
http://cwl.nsw.gov.au/cwlBlog/client/
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